2021 Community Year In Review

Happy New Year! Let's take a look at what happened in the community space in 2021 🚀

Welcome to the new year! Damn, the last few years have been tough, but let’s hope for a positive, wonderful and peaceful 2022 🙏

Every few weeks, we cover the latest news and trends from the community world so that you can leverage community-led growth for your business 💪

If you haven’t subscribed yet, consider doing it so you don’t miss out on the updates! If you know someone who would benefit from this newsletter, please share it with them.

With that out of the way, let’s get to the main course!

Community really took off in 2021 so let’s recap some of the big events in the community world in 2021 👇

Community in 2021

January

Wondering how to build community? Start with building an audience!

Ryan Hoover @rrhoover

Sometimes starting with an audience is easier and a smart first step toward building a community later on. I expect many broadcast platforms (i.e. tools used to communicate with an audience) will vertically integrate community building functionality in the coming months.

February

Making friends is a positive side-effect of growing your audience 😊

johan @theJomapi

I wanted to grow my audience but along the way I found some friends My twitter story in three lines

March

3 tips for new entrepreneurs 👇

Nicole D'Alonzo @nicoledalonzo

3 tips I would give a new entrepreneur: - Build your platform - Create your community before you need it - Learn how to get PUBLICITY That last one is the game changer. My friend Selena is the master at this and has a new resource:

bit.lyWebinar RegistrationCountdown to Mar 14, 2022 8:00 am. Showing days, hours, minutes and seconds ticking down to 0

April

Wow, managing community seems awesome 😍

Sofía Rodríguez @SofMata

"What's a typical week as a community manager?" The past week I've felt 🥰when I 🏰 selected community platform 🗓️ worked on roadmap & strategy 💬 formed relationships w/ and b/w members The highs will differ next week and if that energizes you, this work might be for you.

May

Great tweet on how to build community! We’d like to add just one point after Choose a platform - “Pick a niche and build an audience”. It is extremely important to build an audience first!

Sumeet @sumxxt

How to Build an Online Community: Choose a platform Develop a launch strategy Identify the insiders (mods) Set up the community - resources, gamification, etc Begin a soft launch, with limited access Promote it! What else would you like to add?

June

Interesting take on how community managers form a bridge between a platform and users 🤔

𝗖𝗛𝗥𝗜𝗦𝗧𝗜𝗔𝗡𝗔 🥨 @Sinoppia

02| Community Managers are bridges between the platform and its users/community. They represent the platforms position, they advocate the platforms values and each interaction they have with the users reflects the platform's position.

July

How to make money on a social media platform? Pick a niche, create an audience, build a community!

Mark William | FB Ads King @immarkwilliam

How to make money on any social media platform: 1. Pick a niche. 2. Grow your audience by constantly sharing real, actionable value. 3. Build a community. 4. Understand your audience's needs. 5. Give them what they need.

August

Twitter is extremely powerful if used correctly, ya’ll!

Juliet 'Kego | #FLOW #FinancialLiteracy4Women @julietkego

IF you use it well, Twitter as a platform, tool & community can teach you a lot about yourself, your internalized biases, integrity gaps, hierarchy of values,.. your professional skills set, your dreams/goals (or lack of), your boundaries & triggers, how to build social capital..

September

Community 🤝 Product

Jaime Schmidt @jaimeschmidt

Brands, build audience & build community. But don’t lose focus on building a product that people will absolutely freaking love.

October

We launched Community Cafe 😍

Thank you for being a part of our journey 🙏

Coming Soon: Community Cafe ☕

November

It is very important to be authentic!

SaaS Sniper 💻 @saasSniper

5. Build an audience & build a relationship with them. People love to buy stuff from people itself & not some company. Build a personal brand & try to establish your authority in the niche. Build a genuine connection with your audience.

December

Building community is one of the top social media trends for 2022!!! 😲😱

Lolita Taub @lolitataub

📚Founders who use social media: below are 13 2022 expected trends to know about. ↳ building community ↳ short-form video ↳ micro-content and more forbes.com/sites/forbesag…

forbes.comCouncil Post: 13 Social Media Trends For Brand Builders To Consider In 2022Creating a strong brand is all about influencing what consumers think about your offerings and your company, and social media can be an incredibly powerful tool for shaping their perception.

Next up, we’ll be covering the Community Trends in 2022!

Please, feel free to like, share and comment to give us feedback. Stay safe everyone, we’ll meet again soon 😀